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Senior Market Analyst
Troy Barbell & Fitness
Job Location: Houston, TX

This is a SENIOR level position. Candidates without the expected experience listed below will not be considered.

Position Description & Responsibilities:

The Senior Market Analyst supports the Sales department by implementing systems, procedures, and policies, and monitoring sales projects. This is a high profile senior level role. MUST have extensive experience in working with CRM systems!

  • Someone to develop tools and materials to help drive sales performance
  • Someone track sales activities in and out of the office, and then work with the Sales Manager to push Sales Reps!
  • Research and analyze each market to forecast each markets strength and each markets area of opportunity
  • Someone that can communicate key issues within the Sales department and with other departments
  • Looking for a "Leader" versus a "Processor"..i.e. someone that can bring consistency, scalability, accuracy, and an objective perspective.
  • Be the person that defines the purpose and goal of sales administration!
  • An understanding of the strategy behind a Senior Market Analyst/Sales Administration Manager role and help set up Sales & CRM Administration from scratch based on best practices.

Specific Duties & Responsibilities

Increase market awareness by:

  • Utilizing market intelligence to develop hotspots of opportunity through each territory
  • Collaborate with Sales and Marketing teams to manage the sales and market data from underlying sources
  • Demonstrate adept analytical capacities and trend analysis with structured reporting tools that have the flexibility to track performance at multiple levels
  • Interpret data, formulate reports and make recommendations

Report on routine and abnormal situations by:

  • Proposing and developing reports to provide greater insight into key sales metrics
  • Delivering accurate reports in a timely and reliable fashion
  • Identifying areas of improvement proactively and notifying management
  • Alerting sales management in the event of abnormal situations including those involving inventory, customers, or sales volume

Generate and update documentation by:

  • Self-educating on policies and procedures needed for sales success
  • Documenting standard sales policies and procedures in a comprehensive sales manual to maintain continuity
  • Updating documentation periodically to stay relevant and coordinate efforts

Develop sales tools and materials by:

  • Communicating effectively with sales management to understand sales needs
  • Maintaining accurate and accessible repository of important sales information, including price lists, product information, service standards, and other information
  • Upgrading and updating a CRM system as necessary to capture and display key information to sales reps
  • Sourcing and working with external vendors to develop collateral for trade shows and dealer visits

Track sales activities by:

  • Determining key sales metrics through combination of research and input from sales management
  • Developing systems and processes to track key metrics, maximizing automation
  • Reporting metrics and their relation to sales performance to sales team and management

Communicate key issues with Sales and other departments by:

  • Participating in all aspects of Sales interaction with dealers and other departments to monitor and assist sales effort
  • Generating appropriate communication standards for shared information, including shared folders, email schedules, and automated systems
  • Standing in for Sales in meetings and issues for which sales staff are unable to attend or resolve independently

Knowledge, Skills, and Experience:

  • 6+ years of experience in Market Analyst position
  • Excellent verbal and written communication to communicate key issues within the sales department.
  • Ability to develop tools and materials to drive sales performance
  • Ability to take the initiative and create more efficient processes
  • Demonstrated ability to work under pressure of multiple projects and deadlines
  • Proficiency in MS Office suite and data analysis


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