The Nature’s Way Social Media Associate will develop, lead and implement a social media strategy for Nature’s Way brands. He/she will be responsible for partnering closely with the marketing business owners to develop and implement social media plans to accomplish business objectives, build brand awareness and drive growth. The Social Media Associate will work collaboratively with both internal and external partners to develop and implement social media capabilities for Nature’s Way, and be responsible for ensuring those capabilities are launched, maintained and extended. This person will serve as the go-to social resource for Nature’s Way and will be responsible for ensuring the Nature’s Way brand is built strategically via social media
EDUCATION and/or EXPERIENCE
Required: Undergraduate college degree in marketing, business, journalism or a related field. Strong knowledge of and experience in social media, digital marketing and content strategy. Experience working across multiple social platforms with a variety of social publishing and management tools for business. Demonstrated strong business judgment and decision-making skills. Excellent relationship building skills, with the ability to work across teams, brands and departments to collaborate and innovate.
Preferred: Social media experience with CPG/consumer retail a plus.
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Nature’s Way is an Equal Employment Opportunity Employer. This company will provide equal opportunity to all individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.